La Bomba by Jacquemus Comes Alive

La Bomba campaign is easily one of my favorite fashion films as you may find yourself escaping to the South of France...

Jacquemus has climbed the fashion ladder at an exceeding rate as the brand can be considered simply different; a fresh breath of air in an industry full of glamour and allure. Mr. Simon Jacquemus is a French designer and no doubt, he brings the Cote D'Azur vibe to his brand. Known as "Le Roi Soleil" (The Sun King) by Vogue, he brings sunny vibes and nature to his fashion. The La Bomba line consists of draped dresses, knotted blouses, gigantic straw hats, and straps all hanging on bronzed and golden skin. 

This campaign film has become my favorite as it literally took me back to a summer in France while I battle this cold and rainy winter here, in Canada. 

The film is timeless, minimal and bohemian chic, bringing nothing but lively vibes to brighten up your day. 

See below for La Bomba and you may catch yourself moving to the rhythm. šŸ’ƒ


  1. Ommmggg! Absolutely love their film, put me in such a good mood at work, lol!

  2. Love this film the vibes the colours Thanks for sharing it xoxo Cris